Keep GA4 accurate and consistent.
A dedicated quality layer for the data inside Google Analytics 4—so performance and attribution stay trustworthy when tags, consent, and releases change.
Trusted by teams who care about data quality
Why monitoring matters
Small tracking changes can create big reporting gaps.
Consent mode updates, tag releases, and configuration changes can silently impact event coverage, conversions, and attribution. GA4 Monitor helps you detect breakage early and keep everyone aligned.
What GA4 Monitor does
Clear focus, clear scope, and clear delivery—so stakeholders understand what gets checked and what to expect.
- Accurately reflect campaign performance and attribution
- Stay free from anomalies, fragmentation, and PII risks
- Protect access and management through proper account structure
GA4 Monitor watches collection setup and user access—so insights remain consistent across your analytics stack.
- Consistency and validity of campaign tracking
- Stability of key metrics (sessions, conversions, revenue)
- Parameter formatting (wrong casing/structure causing fragmentation)
- Potential PII leaks in URLs, campaign parameters, and custom dimensions
- Account structure and user management permissions
Checks run on a custom cadence aligned with traffic patterns and release cycles.
- Requires no changes to any Google Analytics 4 properties
- Monthly license based on number of properties (starting at €100 per property)
- Ongoing term with 3 months’ notice
Alerts are delivered to the right stakeholders (email or chat), with dashboard context for deep dives and trend analysis.